Are Buying Premium Domains Worth Your Money?

written by

Joe Uddeme

Joe Uddeme

Are Buying Premium Domains Worth Your Money?

You are likely searching around the web right now wondering what domain premium names you’re likely to purchase for you or to your company. You have already weighed the choices between choosing and buying your domain name and obtaining a premium domain name. However, hold on for only one second. Read further and I will let you know why purchasing Premium Domains will be worth the investment.

A domain which has jurisdiction would be based on how it rankings on Search Engines. A number of the critical indicators that prove that your domain name has jurisdiction is its domain authority, traffic, and links. Usually, premium domains come with an existing domain authority that will enhance your website’s rank with search engines.

You Don’t Need to Spend Too Much on Advertising

Your domain expenses, in regards to online advertising, will radically decrease if your domain, landing page or site is a specific match from the compensated keywords which enhances its quality scores. If the keyword search looks in an ad, which shows your domain name and URL, the more fitting it will seem to the searcher.

Most of us recognize that sites which have a fantastic ranking on Google is advantageous for you and your enterprise. When the keywords being searched is the specific match to keywords on your domain name in addition to the content is of high caliber and is about the domain name, odds are your site will rank quite high on Search Engines.

A good deal of individuals out there are harnessing the net by producing many domain names in the hopes that their company is going to have more exposure. However, the majority of them provide very little value to people since most of these are unsecured and are also likely harmful. Domains which have a recognizable extension that’s widely recognized like .com or even .net are more reliable by traffic which in return enhance your websites click through rate and in precisely the same time your earnings.

Clients Will Find You Quicker

Domain names which are brief and full of keywords are in high demand since it helps your clients to locate you quickly and makes you memorable. It is far better to invest at a premium domain name that’s brief yet descriptive to what your clients desire.

Name Experts provides one of the best buying premium domain name broker readily available in the industry so that you may get an advantage over other enterprises. Contact us, and we will provide you with a domain name that’s entirely appropriate to you and your brand.

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What Is A Domain Name and Why Do I Need One?

Domain names are one of the foundations of every global brand – they’re your calling card online. In this post, domain name expert Joe Uddeme explains how they work and how to secure the right one for your business.   You probably know more domain names than phone numbers these days. Think of all the news sites you know the address of – plus Amazon, Apple and all those big brands whose website URLs you can guess at because nine times out of ten it is their brand name + .com. While the world of domain names is easy and familiar at face value, behind the scenes, there’s a lot more going on. If you’re getting ready to buy a premium domain name – one costing in the thousands that will be memorable and potentially valuable for a business in the long term – you need to have a solid grasp of what you’re getting into. To stop you confusing domain names with websites or even website hosting services, this post is a great place to start. Key takeaways What is a domain name How does a domain name work How to choose the right name for yoru business Securing a name that will keep your business on track   What Is A Domain Name? To put it simply, a domain name is the address of your website. It is the phrase or word that you will type into your URL bar of your browser to find your website. For example, our website is https://nameexperts.com/ You can purchase domain names through a domain registrar, through a hosting provider, or let a domain name broker help you. What is the DNS? You can’t really answer the question, “What is a domain name?” without addressing DNS. Domain names are part of a large network called the Domain Name System (DNS) and it is managed by the Internet Corporation for Assigned Names and Numbers (ICANN). The ICANN is a non-profit organization responsible for management and maintenance of the DNS, as well as regulating domain registrars. How Does the DNS Work? When you type a domain name into your browser, your computer will check if you’ve previously looked at that domain. If not, then your browser will contact the local DNS server to pull it up. Your local DNS server breaks down the domain name into sections. We’ll use our name again as an example. There are three parts to nameexperts.com – www., nameexperts, and .com. The .com is known as a top level domain (TLD) and the local DNS server will search for this section first, and then serves to find all the details of your domain name and send that information back to the browser you’re using. There are obviously a lot more technical steps to it, but that’s the basics of how the DNS works. Let’s talk more about what you really need to know – what types of domain name extensions are available.   Different Types of Domain Name Extensions All domain names are made up of a website name (nameexperts), and a top level domain (.com). Though the extensions can vary, we think it is useful to know the differences between the types of top-level domains available so that when it’s time to choose your domain name, you choose the right one. The two types we are going to talk about today are Generic Top-Level Domains (gTLDs) and Sponsored Top-Level Domains (sTLDs). Generic Top-Level Domains (gTLDs) Normally the best course of action is to choose a reputable TLD like .com, .net, or .org. But because these are so popular, there are millions of domain names that have been registered to date. So the name you want might be taken (read our post: “How to buy a domain owned by someone else”) – or it may be hard to find a name that works. Here are some of the most generic TLDs: .com (commercial) .info (information) .org (organizational) .net (network) .biz (business) Sponsored Top-Level Domains (rTLDs) In addition to gTLDs, there are also some top level domains that are sponsored by organizations or agencies for very specific and often exclusive use. Here are some examples you’ll recognize: .gov (used by the US government) .edu (used by educational institutions) .int (used by international organizations) .mil (limited to US military entities only) Subdomains We thought we should also mention subdomains. A subdomain is also known as a third level domain and is an extra part of a domain name. They are viewed as separate websites by the search engines, so creating subdomains can help improve your site’s SEO. Specifically, a good time to use a subdomain is for a blog. It might look like https://blog.nameexperts.com.   How To Choose The Right Domain Name Now that we’ve answered what is a domain name, we want to help you choose a strong domain name that accurately reflects your business. Ideally, you want to be easy for your target market to remember and be something that is timeless. Your domain name broker can help you find the perfect domain name and get you started with the process that goes along with it. Begin by doing some research on keywords that are relevant for your business. Whether it’s the name of your business or another keyword that relates to your business and you want to rank for it, this type of domain name will help improve your site’s SEO (search engine optimization). Another tip is to keep your domain short and memorable. You want it to stand out but be easy to remember – try to keep it three words or less. You also want to make sure you avoid numbers and hyphens. People won’t remember where they go and they might mistype. Which leads us into another tip for choosing your domain name, make sure it is easy to spell. Shy away from words with multiple spelling variations or one that might be difficult to pronounce. Think long term. You want a domain name that supports the growth of your business and will last for years to come. Changing your domain name later can really hurt your business.   Working With A Domain Name Broker – The Easy Solution Getting your domain name right is crucial for your business or organization. It can help define your brand and form lasting impression on your audience. Do your research, and then if you’re serious about securing a seemingly unavailable name, reach out to a domain broker. We can help you buy and register a name even if it belongs to someone else. We can also advise on strong alternative names for your business. NameExperts.com has a selection of highly-commercial names available for sale at any time. At the time of writing, these included eight.com, proud.com, fate.com and nickel.com.   About the author Joe Uddeme is Director and Principal of Name Experts, one of the world’s leading domain name brokerage services. He has overseen domain name sales and acquisitions totaling more than $150 million and is renowned worldwide as a go-to expert in buying and selling premium domains. Contact us at: [email protected]  

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How Much Do Domain Names Cost? Everything You Need To Know

Ready to start a business? Then get set to enter the world of domain name buying. In this post, NameExperts Director Joe Uddeme covers all the pricing information a newcomer to domain names needs to know.   When it’s time to start your business online, securing a domain name is the first step. Regardless of whether or not your business is established, you can’t create a website without a domain name. If you’re like most business owners, you’re probably wondering how much do domain names cost? You might also have questions about how much time you should spend looking for the right URL or even how to buy a domain name. We’ve got the inside scoop on what you need to know. Your domain name essentially functions as your website’s address, so you want to make sure you have one that is simple and relevant. You’ll also want to make sure it’s easy to remember so that people can easily find you and your business online. With all of that in mind, it’s easy to see why some people are willing to break the bank to get the domain name they want. If your domain name is just right, it can greatly increase website traffic. Discover everything you need to know about domain names and how much they cost right here. Key takeaways A beginner’s guide to domain names Pricing details for domain name buyers How a domain broker can secure a better price and streamline the process   Pricing for Domain Names – the Inside Guide Ready to delve into domain names and what they cost? Let’s start with the basics: What Is A Domain Name You don’t want to shell out a ton of money on a domain name without first understanding what you’re paying for. We mentioned it earlier, but a domain name is the web address you type into a browser to bring up your specific website. It typically will start with https or www and will end with something common like .com. You’ll recognize some of the higher profile (read: high traffic volume) domain names like www.google.com or www.irs.com. Why Do You Need To Purchase One If you want to have a website, then registering your domain is absolutely necessary. There are three main reasons why you might need to buy a domain. 1. You’re building a website. You’ll most likely use a domain name that ties in with your business name or utilizes keywords that are related to your company. This is a non-negotiable part of the business world – you need a domain name. 2. Another reason you might register a domain name is when you’re considering starting a business or website. If you have a great idea for a business or a website, then you might want to jump on registering the domain you want. Stake your claim before anyone else comes along and takes it before you’re ready to execute. Check out our guide to finding a great brand name for your business. 3. The third reason that people start to wonder how much domain names cost and start registering domain names is when they are investing. Domain name investing was really popular at the start of the internet age, when popular keywords were still available. Nowadays, a lot of domain names are already taken (read: what to do if the domain you want is taken), but domain investing can still be a great way to earn money. If you’re working with a broker who is managing your domain portfolio, you can find domains that have the potential for significant value and buy them now so that you can sell them for a profit later. How Much Do Domain Names Cost In general, you can purchase a domain name for $2-$20 a year, depending on discounts available and who you’re purchasing it from. Newer domain extensions, the part at the end of your address, like .app or .info might cost more, as they are newer on the market. We can break down how much do domain names cost based on a couple of factors. Like we just said, the domain extension can increase the price – for example, using .com might be more expensive than .shop. Where you purchase your domain name is another factor. A reputable registrar might be less expensive than an aftermarket service or private seller. Additionally, if you choose to register for multiple years and elect to include domain privacy can also increase or decrease the price of your domain name. You’ll find that the most expensive domain names will be the ones you’ll find on auction houses, through private sellers, or aftermarket services. Unfortunately, there are no hard or definitive prices for domain names, regardless of the avenue you choose to purchase from. The domain name industry varies just like real estate. Sometimes it’s a seller’s market, sometimes it’s a buyer’s market, as our guide to domain name valuation illustrates. Scarcity, though, is what drives domain name prices to eye-watering levels. Add in desirabilty, and you have a recipe for domain name costs that can shoot through the roof. The most expensive domain name ever sold – cars.com – went for just a little short of a billion dollars. Make sure you consult a domain broker if you’re looking to buy from a private seller, or are looking to purchase a domain that is already owned. Brokers are experienced and can handle all of the ins and outs of the acquisition and negotiation process so that you get the domain you deserve at a fair price. Why You Should Consider Hiring A Broker As mentioned above, hiring an experienced domain broker might be the best idea to make sure you get the domain you want. However, for a readily-available name, such as parkmylimo.com, there’s no need – it’s yours from any of the registration companies for just a few dollars. If you can be flexible when the domain you want isn’t available, that’s another great way to snap up a bargain, too. Sometimes, though, you can’t proceed without a certain domain name. Even the mighty Tesla struggled to do what they wanted with the brand because they didn’t own tesla.com. They eventually bought it – after many years of negotiations and a price tag thought to be in the many millions. A broker with experience will know the market inside out. He or she will have a thick contact book, and their years of experience provide leverage when negotiating the best price for you. If going it alone, look out for hidden fees, discount scams, and even hidden costs in your written agreements. This is where having a domain broker on your side comes in handy. They know the lingo, they’ve negotiated before, and they aren’t emotionally invested, which means they just want to get you the best deal. Let a broker help you navigate this industry, and help you determine what might be too good to be true. Sometimes when a great domain seems really cheap, it might be because there are hidden fees when registering. A domain broker can help you choose a reputable registrar and find the right price.   About the author Joe Uddeme is Director and Principal of Name Experts, one of the world’s leading domain name brokerage services. He has overseen domain name sales and acquisitions totaling more than $150 million and is renowned worldwide as a go-to expert in buying and selling premium domains. Contact us at: [email protected]

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Biggest Trends That Will Help You Buy Premium Domain Names In 2020

Buying the right domain is crucial for a successful business, which is why our professional team at Name Experts has the tips you need to get exactly what you need. Purchasing premium domain names is a great idea for any emerging business that wants to scale their brand. Top companies around the world are teaming up with domain brokers to help them buy premium domain names. Save money, add credibility, and give your company equity value when you work with experts like us. When it comes to buying premium domain names in 2020, there are certain trends to look out for and consider. Read on as we discuss why using a domain broker is the best way to protect your assets and make sure you aren’t wasting your time or your money. Buy Premium Domain Names in 2020 From A Domain Broker With the age of the internet so prevalent today, there are certain trends that can make buying the right domains a little more challenging. This is exactly why working with a domain broker is key to making sure your assets are protected and you have someone on your side,  making sure everything is done correctly. Identity Protection Have you heard of GDPR? When it comes to identity and privacy online, it can be very difficult to identify actual ownership of domains – which is why we recommend working with a broker who has the skills to properly identify owners and help you navigate the domain world. The General Data Protection Regulation, or GDPR, is a new and strict set of rules and regulations that mandate how businesses that gather customer data and also how they must protect that data. It also outlines severe penalties for companies that violate the GDPR. This can make it that much more challenging to identify who owns what. Hire a domain broker and let us do the due diligence and hard work for you. No matter the size of your company, if you’re doing business in Europe, you should be thinking about how you’re protecting your employees and client’s information online. Reach out to us today and let us help you navigate some of these waters with our knowledge and experience. Reduction In GTLD Registrations TLDs are the letters found at the end of an internet address, such as .com, .net or .org. Any TLD that isn’t representing a country or territory, they are known as generic top-level domains. The New gTLD Program was an initiative coordinated by the Internet Corporation for Assigned Names and Numbers (ICANN), which has increased the domain name system. With the introduction of new top-level domains, it was meant to enhance competition and consumer choice when it comes to domain names. It also brought many new safeguards to help support a secure, stable and resilient internet. Though there is a rise in new generic top-level domains or gTLD registrations, the trend is that registrations are not being renewed by registrants, and therefore, there is limited value in this type of asset.. There are so many different domain identifiers, like .law, .brand, .legal, etc. However, the trend is that these new registrations will continue to decline and buyers will focus much more on the sensible and dependable .com, .co, .net, and .org. Reduction in GTLD registrations. These are all the other .whatever, such as .law, .legal, .brand, etc etc. New registrations will continue to decline and buyers will focus more on .com, .co, .net. .org and .ai to name a few. How Name Experts Can Help Keeping these trends in mind, the best way forward when it comes to purchasing the perfect domain for your growing business is to work with someone like Name Experts. Domain names are important, even with the endless TLD possibilities. There will always be premium domain names that could give your business a boost and we can help you purchase the perfect one or pick the right alternatives. Our team at NameExperts.com offers a full-service domain name brokerage experience for each one of our clients. It’s our mission to protect our client’s anonymity and also deliver great results. From domain name acquisition to the divestment process, we have the knowledge you need to help you grow your business and protect your assets. No matter how the internet changes, we keep up with the times. We adapt to every trend and make sure we always do what’s best for you, our valued clients. We won’t just go along with every trend that pops up, we do our research and use our experience to help you be more successful. We believe that you should spend less time worrying about your domain and presence online and instead spend more time focusing on your business. The no-nonsense approach that we have at Name Experts is what sets us apart. Let us do the hard work for you and give you a fair market valuation and even tell you what to expect.

Why Work with Name Experts

Name Experts offers personalized domain brokerage services, assisting clients in buying or selling premium domain names with expert appraisal, negotiation, and complete transaction management while ensuring confidentiality.

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