written by
JoeUddeme
Every business needs to have an online presence in this current age. The internet is one of the primary channels to entice potential customers, so businesses that don’t have an online presence are doing themselves a disservice.
The best way to showcase yourself online is by having a website stating clearly what you or your organization offers with a premium domain name to match.
The domain name is how people will find you on the web, so it’s necessary to have a good one.
Premium domain names are high-quality domain names giving you greater recognition on the internet. They’re often short, catchy, and memorable. They’re the domain names that people are likely to search for and trust over other names.
A premium domain name would go a long way in drawing organic traffic to your website. They’re usually costly, but one of the best investments you can make.
It’s not a coincidence that most of the successful online businesses we know have premium domain names (e.g., Stripe.com, Amazon.com, Google.com, etc).
The easiest way to determine if a domain name is premium is the price you see when you search for it for a domain registrar. Likewise, you can use a premium domain checker for this task.
Premium domain names often range from a few hundred dollars to thousands of dollars or tens of thousands occasionally. There are also specific characteristics differentiating premium domain names from the pool of all domains, and they include:
“The shorter the name, the better” is the rule of thumb governing domain names. Most two or three-letter domains are considered premium because they’re easy to imprint on customers’ minds.
These short names are also usually abbreviations adopted by various companies, so there’s intense competition for them.
Domain names consisting of generic words fetch a higher value than those with non-generic words. Generic names are easy to remember and brand, so there’s significant demand for them.
You’d have an advantage over competitors if your domain name consists of a word that broadly relates to your industry.
For example, Checkout.com, Bill.com, and Authorize.net are leading payment providers. Crypto.com and Blockchain.com are two famous cryptocurrency exchanges.
Customers need little effort to memorize such generic domain names, so it gives these companies a significant marketing advantage compared to their peers.
Search engines are the primary way people discover websites. Hence, any domain name matching what people mostly search for carries more weight.
CreditCards.com, HouseRepairs.com, and RentalCars.com are examples of domain names with high value stemming from search engine optimization.
Some domain names don’t look attractive at first glance but see great demand from prospective buyers for various reasons. These domains command high values because of the bidding war over them.
Numerous domain registrars let you check for available domain names, and it’s easy to identify the premium ones based on their prices and the other factors stated above.
If the domain name you want is already taken, don’t give up. You could still acquire it by making a direct offer (more on that below).
The first step to buying a premium domain name is knowing if it’s available using a premium domain checker. You can buy it straight away if it is. If not, you’ll need to find the owner.
Many domain names are registered but not utilized to a considerable extent. Sometimes, you’ll see a homepage filled with advertisements and affiliate links but hardly any content.
This is an attempt by the owner to monetize what’s basically an abandoned site. If you encounter such a website, then it’s positive news for you. The owner is more likely to sell than someone actively hosting a site.
If the website has a contact form, you can use it to reach out to the owner with an offer. If not, you must get creative in finding them. The easiest way to do this is through the WHOIS database.
It is a public database containing the information collected when someone registers a domain name or adjusts their DNS settings. ICANN, or the International Corporation for Assigned Names and Numbers, regulates the WHOIS database.
ICANN allows anyone to search its public database for domain name ownership information. You can do that through the agency’s online lookup tool or your PC’s command prompt.
The official URL of ICANN’s WHOIS lookup tool is lookup.icann.org. Once you open that page, you’ll see a search bar where you can type in any domain name and press the lookup button. We searched for Microsoft.com to demonstrate, and we got the results shown below;
You can see the email assigned to Microsoft’s domain name is [email protected]. Hypothetically, we can contact that email with an offer for the Microsoft.com domain name, but we’re sure the well-known technology company isn’t willing to sell.
Searching WHOIS through your Windows command prompt is a complex process, so we recommend that only computer geeks take this route.
Step 1:
Download the whois.exe file from this link.
Step 2:
Open the command prompt terminal.
Step 3:
Set the command prompt directory to the folder where you save the whois.exe file in.
Step 4:
Type in your query in the following format: Whois domain.com or Whois64 domain.com if you’re running a 64-bit computer. If you want to search for Microsoft’s domain name info, then type Whois Microsoft.com, and you’ll see the contact information.
Sometimes, a domain name owner may have enabled privacy protection through their registrar, meaning you can’t see their information. It implies that they’re likely not interested in selling their domain.
With the contact information, it’s time to negotiate a domain name sale. The process can be hectic and take long periods, so we advise you to hire an experienced domain name broker to help you.
A premium domain name carries more authority on the web, meaning you’re more likely to get found through search engines or social media. It also brings about better brand recognition, making it easy to attract customers through advertisements.
Many domain registrars have a premium domain checker for their users to find and bid for premium domains without stress. Examples include Name.com and Domain.com.
Anybody or any organization can own a premium domain name. Some are owned by business-savvy people or companies looking to flip them for a profit. Some are owned by domain name registrars themselves hoping to find buyers.
There are various factors to consider when valuing a domain name. They include length, genericness, search engine recognition, and historical domain name sales data.
There are numerous appraisal tools available online that combine these attributes to value individual domain names. A good example is GoDaddy’s Domain Name Value & Appraisal tool.
Premium domains are so expensive because there’s considerable demand for them. The number of premium domain names is significantly less than the number of potential customers vying for them. Hence, premium domain owners can charge high prices and still make easy sales.
In this article, we answered some critical questions webmasters always ask. What are premium domains? How can you get one? Why are they so expensive? We believe our answers to these questions should help in your quest to get the best possible domain names for your website.
Premium domains are the best type of domains because they are memorable and tend to draw a lot of organic traffic. To the uninitiated, premium domains are short, catchy, and memorable domain names that have a high potential to become popular web addresses. They also present great branding opportunities for websites. The best places to find premium domains for your business include: Name Experts GoDaddy Sedo Network Solutions Domain.com Namecheap
You are likely searching around the web right now wondering what domain premium names you’re likely to purchase for you or to your company. You have already weighed the choices between choosing and buying your domain name and obtaining a premium domain name. However, hold on for only one second. Read further and I will let you know why purchasing Premium Domains will be worth the investment. A domain which has jurisdiction would be based on how it rankings on Search Engines. A number of the critical indicators that prove that your domain name has jurisdiction is its domain authority, traffic, and links. Usually, premium domains come with an existing domain authority that will enhance your website’s rank with search engines. You Don’t Need to Spend Too Much on Advertising Your domain expenses, in regards to online advertising, will radically decrease if your domain, landing page or site is a specific match from the compensated keywords which enhances its quality scores. If the keyword search looks in an ad, which shows your domain name and URL, the more fitting it will seem to the searcher. Most of us recognize that sites which have a fantastic ranking on Google is advantageous for you and your enterprise. When the keywords being searched is the specific match to keywords on your domain name in addition to the content is of high caliber and is about the domain name, odds are your site will rank quite high on Search Engines. A good deal of individuals out there are harnessing the net by producing many domain names in the hopes that their company is going to have more exposure. However, the majority of them provide very little value to people since most of these are unsecured and are also likely harmful. Domains which have a recognizable extension that’s widely recognized like .com or even .net are more reliable by traffic which in return enhance your websites click through rate and in precisely the same time your earnings. Clients Will Find You Quicker Domain names which are brief and full of keywords are in high demand since it helps your clients to locate you quickly and makes you memorable. It is far better to invest at a premium domain name that’s brief yet descriptive to what your clients desire. Name Experts provides one of the best buying premium domain name broker readily available in the industry so that you may get an advantage over other enterprises. Contact us, and we will provide you with a domain name that’s entirely appropriate to you and your brand.
Having the right domain name for your startup sounds like common sense. However, it can be a challenging endeavor. Your organization name might not translate into a good domain name. Regardless of the challenges, it is absolutely essential that you have a fantastic domain name so that customers can find you, as well as help increase brand awareness. So how can you actually buy a good domain? Below are some suggestions that you’ll need to take into account while searching for that perfect name. Brainstorm Your Startup Domain Name When acquiring a domain, you need to start by doing some brainstorming. What’s the name of your business? What services or products are you selling? What industry are you involved in? Develop five terms or phrases which can best answer those questions and can describe the domain name that you’d wish to acquire. For instance, if you wanted a domain name that involved “advertising,” you could use related terms like “online marketing,” “digital marketing,” “advertising,” or “sales marketing” as a starting point. While this may sound obvious, you also need to remember that your domain name ought to be related to your organization. For example, if your company name is Joe’s Electronics then you would want a domain name to reflect that name. If the website was called joesawesomewebsite.com, clients would not know that it was really an electronics site, which means you’re losing out on business because customers can’t find you. Keep Your Domain Name Brief, Unique and Easy to Remember While brainstorming domains you also wish to bear in mind that the shorter the better. Shorter domain names aren’t just easy to type, but also easier to remember. If you heard the domain from a friend or on the radio, would you be able to spell it correctly? In the end, settle on a domain that’s unique. The last thing that you need is for your domain to get confused with another site. This will also be certain that you won’t encounter any ownership issues. Research your Startup Domain Name Now that you’ve found a domain that fits your brand, you need to be 100 percent sure that it is available. One possible option would be to explore checkdomain.com, Domjax or copyright.gov. But that does not mean that you can’t find a domain name which is not similar. Just about all short. Com domain names are accepted. This means that they are likely to get premium cost to them if you are looking to purchase them. Check the whois information on the domain you are trying to buy. Add Modest Words Before or After Your Domain While you should keep away from pluralizing or hyphenating words since that will create confusion–and phrases such as “best” or “top,” there could be some minor alterations to make your domain stand out. Let’s say you have a car rental business located in Phoenix. You could search for a domain name that was on the line of phoenixrentals.com. Use Other Domain Extensions/Endings Ideally, you would like to secure a. com domain. It’s the best option for branding and type-in-traffic, also being ideal for any site. However, there are other endings or extensions that could benefit your brand as well. Take the .info extension for example. It could be an alternative if you are running an informational site. Another choice is to localize your own domain. If your site is based out of the United Kingdom, you would want to utilize the .uk extension. Not only does this open the door to additional possibilities, in addition, it differentiates you from an international website. A website like name.com is an excellent resource for searching for possible domains and extensions. View Auctions for Domain Names You can also hit auctions to purchase a domain name which was/is previously owned. There are numerous sites that have been acquired by investors as a means to monetize a site. They will purchase a domain and fill the website with lists and links to other sites simply for lead generation. Contact A Domain Broker There are other instances when somebody had a domain and did not do anything to it or the business didn’t work out and the domain name has expired. In cases like this, the domain name is now available for purchase. If your preferred domain is not up on an auction, then you could attempt to work with a domain name expert or broker to contact the current owner. If you decide to go it alone, make sure you contact the owner and gather the information that can assist you in ultimately determining if this is the right asset for your brand. If the owner is considering selling the domain, you want to do a little investigating to learn how much it’s worth. Our domain broker services can complete a professional domain name appraisal to determine how much traffic is visiting the website. It may not be the only element in determining the site’s value, but it’s a powerful indicator.
Name Experts offers personalized domain brokerage services, assisting clients in buying or selling premium domain names with expert appraisal, negotiation, and complete transaction management while ensuring confidentiality.
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