How to Buy a Domain Name – 10 Tips to Follow Before Buying

written by

Joe Uddeme

Joe Uddeme

How to Buy a Domain Name – 10 Tips to Follow Before Buying

Among the most crucial decisions in establishing an internet presence is picking a domain name. Ignore the trends and fads of the day and pick a name that makes sense for your company or subject matter today and will still make sense a decade from now. Here are 10 suggestions that will assist you to make a fantastic domain name purchase.

1. Do your homework

Just a small amount of research can go a long way when purchasing a domain name. Find similar websites and check out your competitors’ domains with a website like Compete.com.

Use dnpric to determine when a domain name was last sold, for how much, and the web hosting agent. A favorite domain may have more people resales. You can search by keyword, which will help provide the popularity of particular words in domain name.

2. Buy Domain Name People Can Remember

Even if you’re planning on optimizing the website for search engines, you still need a domain name that individuals can remember and type. Anyone hearing your name needs to know how to sort it without you having to say things like”the number 4″ and”dash-dash.”

It’s also wise to avoid words that have more than 1 spelling if your customers are most likely to be confused and mistype the name. Alternately, you can purchase both versions of the name and guide visitors in the one you prefer less into the name. As you do want a brief name (see below), do not go for something so mysterious that people have difficulty remembering it.

3. Avoid slang terms

Stay away from slang terms and instead select a name that will continue to be meaningful in ten years. This may also help your title be known and remembered by non-native speakers. Whether you intend to conduct business globally, this can help to your neighborhood audience also.

4. Purchase a domain that is shorter rather than longer

The more your domain name is, the harder it is for people to remember it and the greater chance you have of someone misspelling among the words. Most good single word domains are long gone, but it’s still possible to prevent long domains by getting a little creative. For those who have one word you really enjoy that’s not available, consider adding an adjective or verb in front of it and seeing if those variations are available. Think of your domain name as part of your brand, and be sure it matches how you want visitors to consider you.

5. Stick with. Com if you’re able to

Most individuals assume that a domain name ends in. Com so in case you purchase a domain name with one of the additional extensions (.Net, .info, .org, etc.), you will have some additional work to get people to keep in mind your site has another extension. Do not automatically assume you should just buy domains with. Many websites have done very well with different extensions.

6. Do not buy trademarked domains

Even if you’re not trying to create confusion, then you are most likely to face some legal challenges by purchasing trademarked terms in your domain name. To be safe, you can look for U.S. trademarks at www.uspto.gov and be sure no one owns a trademark on the name you’re contemplating.

7. Do not buy a domain name that is too similar to an existing website

Even if the expression is not trademarked, do not buy domains that are only a variation of some other domain name. This implies preventing plurals if the singular is taken (mediatemple.net vs. mediatemples.net), hyphenating a term (media-temple. Alternately, you may consider purchasing these variants yourself and set them up so that if a person types in among those variants, they are redirected to your main website.

8. Avoid Buying Hyphen Domain Names

However, we often forget about the hyphens when they type domains. Should you use hyphens in your title, do not buy a domain with over three hyphens. It is just too messy.

9. Avoid numbers

People may get confused about whether the amounts is a digit (3) or a phrase (three). If you would like a number on your domain name because there’s a number in your organization name, purchase both versions (word and digit ) and redirect you to the other.

10. Check availability on Social Networking sites

When you’ve got a name picked out, see if this word or phrase can be found on social networking sites like YouTube, Twitter, Facebook, Instagram, Pinterest, Google+, and Tumblr. Even if you don’t intend on using social media straight away, you will want the option when you are ready, and it is easiest if you can use the identical phrase on each website.

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We use Escrow.com as the preferred method for domain purchase transactions because it identifies all the parties involved to ensure proper transfer and a smooth transaction experience. The broker you choose should be able to work with the escrow provider and help you complete the entire domain purchase process. Escrow Process to Buy a Domain Name Here are the general steps outlined below: Buyer and Seller agree to terms Buyer selects a payment method Escrow secures buyer’s payment Escrow will prompt the seller to transfer The transfer will occur either by account transfer or authorization code Seller confirms shipment of merchandise Buyer confirms receipt of a domain name in the account Buyer marks the transaction complete Domain Purchase and choosing the right broker Your domain broker should be open to communicating with you throughout this entire process and make sure the timeline is being met as well as handling your expectations. At Name Experts, we will make sure that we will get you the domain you want or find an appropriate alternative if the one you want truly isn’t available. Most reputable brokers will charge a fee for any successful acquisition and should be upfront with you about that fee. They’ll also help you with successfully transferring domains so that everything is out of your hands when all is said and done. Selling Domain Names Regardless of whether you’re a seasoned domain investor with dozens of assets or someone who just has one domain name to sell, it’s always a good idea to hire a professional who knows what they are doing. Domain experts make it their mission to maximize your sales potential and work on your behalf. This means letting you know if you’re sitting on a goldmine when it comes to domains or buying assets that are only worth a few pennies – they’ll help you figure out the value of your domain. 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For example, single word .com assets sell for a higher price than longer names. At Name Experts, we will evaluate your assets and take comps of other names that recently sold in the market. We’ll make sure you have a realistic expectation of what your domain is worth. Marketing Especially if you’re new in this industry, you’ll want someone experienced putting your name in front of the right people. We use a combination of email, phone, and press releases to cover a global exposure. This also includes reaching out to our industry-wide relationships to help you find the perfect buyer. Negotiation Don’t leave money on the table. Let Name Experts negotiate on your behalf and help you maximize your profit. Transfer Service This part of the process makes sure that the buyer lives up to his end of the deal. We handle all transfers through Escrow.com, a licensed and audited escrow service ideal for domain names.  We’ll make sure that your domain name ends up at the right registrar. Let Name Experts Help You At the end of the day, you need someone you can trust to help you navigate these waters. A professional broker can make all the difference. They will outline both the buying and selling process for you and make sure both sides understand the goal of the transaction. They’ll also help you take the guesswork out of the process as well as represent your interests. As experienced brokers with an industry-wide reputation, let us help you with all the phases of how to buy and sell domain names. When you work with an experienced professional like us, you’ll see that they will also have all the relevant contracts and paperwork to help you secure the name that you want or sell it for a fair price. We’ll make sure that every step of the way is completely transparent and we always have your best interest in mind. We don’t want to compromise your identity or your confidentiality, and we work hard to earn the trust of our clients with consistent performance and open communication.When you’re ready to get started or just want more information on the buying or selling process, reach out to us today! We’d love to prove to you why we’re the experts and answer all of your questions.

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Why Work with Name Experts

Name Experts offers personalized domain brokerage services, assisting clients in buying or selling premium domain names with expert appraisal, negotiation, and complete transaction management while ensuring confidentiality.

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