Selling Domain Names

Selling domain names can be tough business! It’s important to do your research whether you are a seasoned domain investor with dozens of domain name assets on the market, or someone who has just one domain name to sell, it is a good idea to hire professionals whose job is to maximize your sales potential when selling domain names. Name Experts is an experienced domain broker selling domain names for more than fifteen years. The prospect of selling a domain name can be rewarding and can also present some challenges. You might be sitting on a virtual goldmine with a domain name that’s worth several million dollars. Or you could be owning name assets that are worth pennies! The challenge is knowing the real value of your domain name and to educate the buyer of its worth.

Finding the fair market value of your domain name is an important component to determining whether it may be worth selling the asset. Namebio.com is a great resource to understand what other domain names might be similar in nature and what they sold for. That may help determine a fair market comparison.

Sellers are sometimes emotionally attached to the asset in question. As the domain name expert and broker, we are charged with the responsibility to set the clients expectation. We don’t believe in false promises and pride ourselves on our no-BS approach towards brokerage. Sellers should always identify their needs and set expectations with the broker. Domains should be realistically priced in a way that will be receptive to potential acquisition partners. Sellers must identify their goals and objectives.

Are they selling the asset just to clear it off the board, or are they selling it because they don’t have a need for it any longer? Maybe the domain name is not for sale, but someone made an offer?

Here are a few questions to ask yourself to determine your intent to sell a domain name.

How motivated are you to sell your domain name?
Is your asset popular and relevant today?
Do you receive unsolicited offers to acquire your domain name?
Have you established pricing for the relevant asset(s)?
Do you no longer have a use, or business-case for asset in question?
Has any outbound marketing been done on your asset in question?
Why are you selling now?
Why do you think your name holds value?

Types of Domain Sellers

These are the three types of seller models that are used to sell your domain names . The most common form of targeted outreach to try and sell a domain name would focus on retail sellers;

Retail Seller: A seller that is intent on waiting for an end-user to acquire their domain name. In most instances, these are names that hold long-term equity and have many commercial uses for the asset. This is typically a higher price point than the two other types of domain sellers.

Failure to secure a retail buyer may lead the domain value to fall more inline with the current market conditions, also know as the Market Seller;

Market Seller: A seller that is ok with the current market conditions—whether favorable or not. This type of seller is looking to move the asset to raise capital for an alternate project and wants to move fairly quickly to create liquidity. They are not looking to liquidate, but sell for a fair-market value.

Additionally, the last type of seller is called a Liquidation Seller;

Liquidation Seller: A liquidation seller needs liquidity right away and will normally sell their assets at a steep-price reduction due to the need for immediate capital. Sometimes, these sellers might enlist an Auction service to help sell the asset. In some instances, bankruptcy, divorce or tax implications can require an owner to liquidate their portfolio.

Who can help sell my domains?

Experience and knowledge prove most valuable when negotiating a domain name with a buyer and seller. Domain name sales can be difficult to navigate. Negotiations and contracts can be daunting. It’s also important to understand all aspects of the transaction for both buyer and seller. At Name Experts, our master negotiators know what it takes to market your naming assets successfully. We know who will benefit most from buying your domain name and have a clear strategy to pitch your assets to them.

If you’re thinking of selling domain names, you need our services to:

Value your Domain Name: Your domain name is worth only as much a buyer is willing to pay. However, there are several other factors that matter. For example, single word .com assets sell for a higher price than two or three- word names. At Name Experts, we evaluate your assets based on fifteen market indicators, as well as other market comps of similar domain names that recently sold in the market, so that you have a realistic expectation of what your domain name is worth.
Pinpoint Accuracy: Finding the proper buyer for a domain name can be tough even for true domain name veterans. Finding the right buyer that sees the value and understands the true unique selling proposition.
Marketing: A combination of email, phone, social media, press releases and newsletters cover our global exposure. We also have many industry-wide relationships with other buyer brokers, to help connect the dots and find the perfect buyer.
Negotiate: Without help from an experienced domain broker like Name Experts, you might end up leaving money on the table. We’ll negotiate for you and help you maximize your profit while protecting your complete anonymity.
Transfer Service: We’ll also guide you throughout the sale process, making sure the buyer lives up to his end of the deal. All transfers are handled through Escrow.com or Escrow.domains – both are licensed and audited escrow services ideal for domain names. We help coordinate to make sure your domain name ends up at the appropriate Registrar of your choosing. Whether by Authorization code, or direct-push method–we got your covered!

We will do all of this and more on your behalf, without compromising your identity or confidentiality.

We’ve earned the trust of our clients with consistent performance and open communication. We work on a success fee model for any domain names sale There are no up-front fees and all commissions are paid after we close a transaction

We are exclusively focused on brokering single word .com, .io, .ai and .org domain names . Please get in touch today for a free consultation on your premium domain names and help selling domain names.