.Do's and Don'ts of Acquiring a Domain Name Acquiring a [...]
Looking for a domain name for your dream company? Here’s how you can pick the right name.
Don’t be fooled by the apparent blandness of premium domain names. Yes, they seem so ordinary and so commonplace, but in the world of organic search rankings, they’re worth their weight in gold! Here’s why businesses across the world pay millions of dollars to obtain a premium domain name:
When it comes to picking domain names, the logic is as clear as day. The name should be simple, easy to understand, and easy to remember. Yes, it should be short, but not very short. Pick domain names that are easy to spell – don’t use numbers of hyphens unless you are sure about what you want. Of course, unconventional names like Google, Yahoo, etc. have been successful, but you’ll have to spend a fortune towards branding.
You’ll definitely want to get a valuation for any domain you’re targeting. It might also be helpful to ask for a ballpark price for a particular domain name. This will give you an idea of the market, but is no substitute for a detailed, expertly assembled valuation
If you’re planning on starting a new business or have a new idea that you’d like to monetize, the first thing you should do is to register a new .com domain name. With more than 1.5 billion domain names and only around 200 million of them active, there’s a huge chance that someone else has already registered the .com version of your site
Experienced domain name brokers not only guide buyers during appraisals and negotiations, but help with transfer services as well. They make sure that the money isn’t transferred until all formalities are completed and the buyer confirms his satisfaction.
That’s what makes timing so important. When you conduct a domain appraisal, it’s like trying to hit a moving target. So if you’re hoping to put a number on the price of a domain, be sure that you have an expert consultant to put together an appraisal.
ue diligence is the easiest way to save money on your acquisition. Make sure that you have a plan in place for your domain name strategy. For more information, or to join the conversation please click here.