Brand Development

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Domain investors in China should buy Western Premium domains

Most Chinese investors will tell you they tend to shy away from the Western-type domain names as they don’t have meaning in mainland China. Names that contact vowels, and the letter “v”. Are they limiting their long-term growth potential? Some would say it’s a safer investment. We tend to disagree, and here's why...

By | 2018-02-16T02:28:13+00:00 March 6th, 2017|Brand Development, Investments, Strategy|0 Comments

It’s a sellers market for domain names, and here’s why

Just a few years ago the domain name market had many buyers both on the investor side, as well as the end user side of the business. Clients would speculate on the next big thing, or dream big about an idea they had for a product or service. They’d acquire a domain name with the intention of holding for a period of time-where then name in most instances would appreciate in value.

By | 2018-02-16T04:21:57+00:00 November 30th, 2016|Brand Development, GTLD vs. .com, Investments, Strategy|0 Comments

What are your domain names worth?

Estibot and Valuate provide a snapshot for the domain owner. They are useful to find a few comps, including search volume, competition and CPC but they also lack a few core components to effectively extract the true market value.

By | 2018-02-08T07:46:27+00:00 November 14th, 2016|Brand Development, Investments, Strategy|0 Comments

Domain Names can make for solid investments

Ever thought about diversifying your portfolio? Some clients prefer real estate, or the stock market as sound long term investments. Others’ prefer the typical CD or mutual fund low-risk investments as a way to diversify

By | 2018-02-16T04:13:41+00:00 November 2nd, 2016|Brand Development, Investments, Strategy|0 Comments

Is the customer always right? Not when it comes to domain names

You have interest in a domain name, but the name you want to acquire for your brand is already developed and not for sale… What would you do? Hire a domain broker? Lets take a moment to review a few best practices that can help you secure your perfect brand and not overpay in the process...

By | 2018-02-16T02:17:46+00:00 October 6th, 2016|Brand Development, Sales Tactics, Strategy|0 Comments

Why an end user should hire a domain broker…

Why should an end user hire a good domain broker? You hear the phrase, “leaving money on the table” and it makes your cringe. Time and time again, end users of domain names wonder if they are over-paying for their digital real estate. When negotiating a price for a domain name, the end-user should never try to secure the domain name without a professional to assist them. Here are 5 reasons why you should always hire a solid domain broker:

By | 2018-02-16T03:33:52+00:00 September 13th, 2016|Brand Development, Strategy|0 Comments
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