Why you should select the .com domain name for your brand!

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Why you should select the .com domain name for your brand!

.Com Domain Names make more sense

.Com Domain Name should be the foundation of your new brand. If you’re planning on starting a new business or have a new idea that you’d like to monetize, the first thing you should do is to register a new .com domain name.  With more than 1.5 billion domain names and only around 200 million of them active, there’s a huge chance that someone else has already registered the .com version of your site. Of course, you could look for other top-level domains (TLDs), but they‘re not as popular as .com. Here’s why we think you need a .com domain:

  • Com is Easily Recognizable:

The .com domain was introduced as early as 1985 and was one of the first set of top-level domains introduced along with .net, .org and .edu. While the other TLDs were reserved primarily for nonprofit websites, .com was intended for commercial sites. By the time people knew about online ventures, .com became an established standard for websites. People looking up for your name on the internet often assume you have a dot-com domain.

Most advertisers spend Billions of dollars every year protecting and marketing their .com domain name brand.

  • SEO Benefits:

.com domain names carry major brand appeal and credibility.  A Ranking Factors study by Search Metrics found that websites using the .com extension rank better even when the keywords are generic. These websites are more common and hence look more authoritative.

  • Reliable:

Did you know that the link shortening service website bitly.com was initially bit.ly? When Libya cracked down on .ly websites because it was against Sharia Law, there was panic across users who thought all shortened links using .ly would break. Finally, Bitly moved to a .com extension because the .ly extension was considered risky.

  • Resale Value:

Domain Investors should always focus on the generic .com. These assets hold value and increase in brand appeal.

Businesses with .com extensions look more professional than those using other extensions. Unless a domain name you’re looking for is taken up, always stick to the much preferred and the much popular .com website. And if you need help with buying an aftermarket domain name, contact NameExperts today!

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